Family Hyundai needed a basic email newsletter template to send to current and new customers. This template would serve as a basis for all email interactions with potential and current customers. The template was focused on providing information in a clear, clean manner while also providing links and important information in easy-to-see locations. A clear and consistent branding element was also incorporated to match their marketing and website. These templates were to be used in Constant Contact as well as internally in Higher Gear CRM.